Tag Archives: Traffic

Sometimes we are confused on how much resources we need for our website and then we’ll just go with the one offering us the largest one. Well, from my experience, you should  figure out the total size of your website by knowing first how many files and how much the files’ size will be in your website, including the image files. You actually will never know how much resources you’ll use in web hosting service before you finish all the whole website pages’ design. So What Should You Do to Check? Actually, for storage resource, you can check the size of the files in megabytes, including images, videos, mp3, html web pages, dynamic scripts, etc. How? Right click on the site folder, choose properties, and see the megabyte size of the folder. It will provide you a good estimation of how much space needed to host your web site.  And you will know that you don’t need too much resources as only little space is needed to host your website.

After you have known how much space required, start to ask these questions to yourself so you will know what more to determine for your website. First, are log files needed for your website? Remember that log files tend to spend your space quicker if your site is popular. Second, what about e-mail accounts like if you use webmails? Consider that if it is not maintained regularly, tons of junk mails will be in your e-mail and it will waste your space sooner too. And don’t forget database! If you have some database files and fill them them with customer registration or e-commerce data such as product information or archived materials, it will develop into large databases and grow very fast too. Another thing to pay attention is bandwidth, that is the measurement to manage resources by most web hosts. The limit for your site traffic can be set and is counted everytime someone visits your website (your website’s visitors). Why? It is because your web data is transfered through the Internet and from the web server where your site is hosted to the browser of the person visiting your website, which will create your website traffic. How much data transfer is done increases and becomes the prediction of how much bandwidth of your website is in one month. But how to estimate your bandwidth per month? Let’s say your web file is around 100 KB per page and you get around 50 visitors. Each visitor will view 7 pages. That means the bandwidth needed will be 100 KB x 50 visitors x 7 pages each one views, resulting on 35,000 KB or 35 MB bandwidth. And in one month, you will need 30 days x 35 MB, which equals to 1050 MB or 1.05 GB. And if you think this usage is too large and you’d like to reduce the bandwidth, you can do it by reducing your page size, files size, image size, or the number of files/images used in your website. It will be good if your home page is less than 50 KB and so are the other pages. Nowadays, a large number of successful small to large E-Commerce websites operate with not much storage space, ranging from only 10 MB to 200 MB.  However, the most seen difference today is storage space is sold much cheaper and web hosts give you much more than you really use; while earlier, storage space is not that cheap.  But don’t get influenced by large storage offer with cheap prices. My suggestion is, although storage space may be very cheap these days, don’t buy more than you need! Keep your money! You better buy one that give you the suitable space size for your website with good prices and quality.

Remember that if later you have reached the limit and may need more, you can always upgrade or buy more space based on your website needs. Also remember that if you have smaller site and smaller files size, your website pages will load much faster than those who have large files size or large websites. Keep in mind that people would prefer visit websites that load fast!

~Gabrielle~

When your site seems to be your whole life, SEO and SEM are no longer unfamiliar in your ears. However, do you really notice that they are different “roads” to take although they share the same idea, to drive more traffic to your site? Have you figured out which one to use for improving your site traffic? Or, deciding the best is still a big question mark for you? If so, let me help you erase all the confusion.

How is the Idea of Search Engine Optimization (SEO)?

Everybody must have the picture of what SEO is in your mind. Nevertheless, nothing wrong to review it again. Frankly speaking, SEO refers to the strategies of increasing traffic site with appropriate keywords or tags, site design and structure, coding, or whatever directed to natural site optimization to target different search types such as usual search, image search, or others.

SEO is done through the calculation of mathematics, computer languages, and linguistics to define what people search for and to attract more clicks on a website. It basically aims to improve the site rank in search engines, especially those leading search engines such as Yahoo, Google, or Microsoft. Why do you think rank is important? Very simple. The higher your site rank is, the better chance for attracting more visitors. And the higher traffic your site has, the higher your chance to grow your business and gain success.

And what about Search Engine Marketing (SEM)?

People say that SEM is almost or exactly the same with SEO since they share the same purpose, to drive more traffic. However, when you dig deeper, you will know they work on different paths. When SEO has stuffs to do with coding, computing languages, calculation, designs, and structures (simply free of charge if you can do it by yourselves), SEM already includes SEO and paid listing or inclusion. You get what you pay for. Webmasters define SEM as internet marketing strategies.

This term, SEM, didn’t appear suddenly. SEO developed as SEM when it began to expand the strategies into marketing and advertising chances, pioneered by leading search engines such as Google, Yahoo, Microsoft, by paying some amount of money to get included or listed. These are obviously beneficial for your site traffic. You pay and they’ll do the job for you. When you decide to use SEM, that will cover all possibilities to increase your site traffic and rank, involving payment for inclusion in search engines and listing in directories, online marketing strategies, and the SEO itself.

To Decide which One…

This now depends on how far the online success you want to achieve. It is now very crystal clear that both are very essential for your website revenues. There is none that  is exactly the best. The combination between them will be a great chance for you to develop online. What you need to do is calculating how much budget you want to spend since SEM is more costly than SEO only. However, money does talk. You can say that what you pay is what you get.

-Gabrielle Capstick-